B. Siva

Assistant Librarian

1.Ph.d Library and Information Science from Bharathiar University, Coimbature, Tamilnadu.

2.M.Phil in Library Information Science  from Annamalai University.

3.MBA  with University Rank. from MEASI Institute  of Management, Chennai.

4.M.L.I.S  from Annamalai University.

5.B.L.I.S   from University of Madras   

6. B.Sc  (Chemistry) from SIVET College, Chennai. University of Madras

7. PGDCA (Computer Application ) from Anna University.

8.UGC-NET 

1.My M.phil research topic Adequacy Identification of PG IBMS Library,  University of Madras-A case Study. 

2.Marketing of Library Products and Services in Central University Libraries in India.

I have 22 years of experience as a librarian. My career includes 5 years at R.M.D. Engineering College in Tamil Nadu, 6 years at MEASI Institute of Management in Chennai, and 1 year at the State Public Library. Currently, I have been working for over 10 years at Presidency University in Kolkata, West Bengal.

1. Life Member in SALIS  .Society for the Advancement of Library & Information Science (Chennai, India)

2.MALA-Madras Library Association 

B.Siva & Dr.S Gopalakrishnan ''Marketing of Library and Information services and products in B-school Libraries" National conference on Emerging management practices in current Business Scenario, ISBN: 978-81-923796-0-9 Pages 91-98.

B.Siva & Dr.S.Gopalakrishnan, “ Corporate Ethics in Total Quality Management”” National seminar on Corporate Ethics , ISBN: 9788191061222 pages 74-82.

Siva, B; Gopalakrishnan, S “Marketing of Information Products and Services for University Libraries in India, at International Seminar on “Sustainability of Library and Information Services” Organised by Department of Library & Information Science, University of Calcutta, January 30-31,2015.

Siva.B ; Gopalakrishnan, S "Attitude on Marketing among Selected Central University Library and Information Science Professionals: A Study", INTERNATIONAL JOURNAL OF HUMAN RESOURCE MANAGEMENT AND RESEARCH (IJHRMR);
ISSN (ONLINE): 2249-7986; ISSN (PRINT): 2249-6874; IMPACT FACTOR(JCC) (2018): 7.2092; INDEX COPERNICUS VALUE (ICV) - (2016): 61.65; NAAS RATING: 3.38; VOL - 8, ISSUE - 6; EDITION: DEC2018 "

Siva.B ; Gopalakrishnan, S "Use of Marketing Mix Concept Among LIS Professionals in Central Universities in India: A Study ", IMPACT : International Journal of Research in Humanities Arts and literature (IMPACT: IJHAL): ISSN(P): 2347-4564, E-ISBN: 2321-8878, IMPACT FACTOR: 3.7985, NAAS Rating: 3.10, ICV 2015: 42.56 jOURNAL, Volume 6, Issue 12, Dec 2018.